Bike Right is an ex BMW Motorcycle qualified mechanic who specialises in the repair and maintenance of BMW motorbikes. The brief was open and required time to be kept to a minimum. The result was a BMW inspired logo and corresponding branding of a flyer to promote the business. The client also had the idea of including the dials of various BMW motorcycles to be part of the flyer to represent the varying ages of motorcycle they could work on. Instead of dropping in photos of the dials, ROJ recreated each set of dials as an illustration to give a uniform appearance for all of the dials.